Your coworking space likely provides a range of services to your members and new customers. Some of which are included in their membership plans, while others may be available as add-on services, which members can order separately.

Your membership plan should always include the basics. This includes a workstation of some sort, whether a hot desk, assigned desk, or private office as well as the necessary hardware at the said workspace. This is the foundation of your business offering but it is not enough to really set you apart from the competition or to offer an exceptional customer experience. As a result, it is a good idea for coworking spaces to offer a wide range of additional services to entrepreneurs and remote workers at all stages of their business’ development.

Some additional services include but are not limited to:

• Office cleaning services
• Airport Pickup
• Office Handyman
• Personal Assistant
• Parking garage
• Offset printing
• Food and beverages
• Alcoholic beverages
• Event space
• Day passes

The list of additional services offered to new members and loyal customers are only limited by your imagination thus, the opportunities for increasing revenue through those services are sample. Consider addressing not only professional needs (virtual offices, tax and accountant, legal, marketing, web development, HR, and other services) but also the personal needs of people in your space.

Note that all additional services should be available to your members at a competitive price, adding value to their membership.

Offering Add-ons to your Members

To truly increase the member experience within your coworking space, the introduction and seamless integration of add-on services is key. The challenge, however, lies not just in curating a comprehensive suite of additional offerings but also in ensuring that your members are both aware of these options and can easily access them.

A strategic approach to this involves the deployment of digital platforms – your website and a dedicated mobile app – as conduits for showcasing these value-added services. These platforms serve as your digital storefront, where members can browse, understand, and engage with the variety of services you offer at their convenience.

Organizing Services for Easy Navigation

To enhance user experience, it’s crucial that your digital catalog is intuitively organized. Categorization plays a pivotal role here, helping members effortlessly navigate through the array of services. Consider segmenting your offerings into meaningful categories such as:

• Food and Beverage Options: For those looking to dine or grab a quick snack without leaving the premises.
• Professional Services: Including virtual office setups, tax consultancy, legal assistance, marketing support, and more.
• Personal Services: from laundry services to personal training.
• Support Services: On-demand help for IT, office maintenance, or administrative tasks.

Each category and its corresponding services should be detailed with clear descriptions, plan options, and transparent pricing. This facilitates an informed decision-making process and makes the application and payment procedures directly from a mobile device, enhancing the overall user experience.

Access and Application

To ensure these services are not just visible but also accessible, incorporating straightforward call-to-action (CTA) prompts is essential. These CTAs, such as “Subscribe,” “Book Now,” or “Learn More,” should be strategically placed alongside each service offering to guide members through the next steps, whether that involves learning more about a service or initiating a purchase.

Various pathways can be utilized to facilitate these actions, including:

• External Links: Directing members to dedicated pages for more detailed information or to complete a service application.
• Email Integration: Automating the process where a member’s interest in a service triggers an immediate email response with further details and next steps.
• In-App Purchases: Allowing for the direct acquisition and payment of services within the app itself, providing a seamless transaction experience.

The goal is to minimize barriers to access, enabling instant engagement with your services without the need for intermediary steps or administrative intervention. This approach not only amplifies the value proposition of your coworking space but also encourage a deeper connection between your members and the range of services you offer.

Expanding Workspace Options: The Great Outdoors and Beyond

• Outdoor Working Areas: Embrace the benefits of nature by creating outdoor workspaces. For members who thrive under the open sky, offering well-equipped outdoor areas with reliable internet and comfortable seating can significantly boost satisfaction and productivity, especially in favorable climates.
• Customizable Office Branding: Provide an option for long-term members or teams to personalize their workspace with their company logos or branding elements. This not only enhances their sense of belonging and pride but also elevates the professional image of your coworking space.

Enhancing Operational Support: Reception and Beyond

• Full-Service Reception: A dedicated receptionist can significantly enhance the daily experience of your members and their guests. From warm greetings to handling administrative tasks like mail distribution and conference room bookings, a receptionist ensures smooth operations and a welcoming atmosphere.

Creating Collaborative and Supportive Services

• Discounts and Partnerships: Forge partnerships with local businesses to offer exclusive discounts to your members. Whether it’s professional services or lifestyle brands, these collaborations can add incredible value to memberships, fostering a sense of community and support.
• Investor Connection Events: Stand out by facilitating networking opportunities that can lead to meaningful professional relationships. Organize events or leverage technology platforms that connect your members with potential investors, mentors, and collaborators, thereby fostering a rich entrepreneurial ecosystem.

Broadening the Scope of Amenities and Services

• Wellness Offerings: Integrate wellness into your coworking space with services like yoga classes, meditation spaces, or even on-site childcare. These additions not only cater to the well-being of your members but also position your space as a holistic work-life environment.
• Tech and Creative Tools: Go beyond the basic printer and scanner setup. Consider offering access to high-tech equipment like 3-D printers or plotters. This can attract a diverse group of creatives and professionals looking for specialized tools for their projects.

By designing and implementing a system that places member needs and convenience at the forefront, you position your coworking space as not just a physical location for work but as a holistic platform that supports the diverse needs and aspirations of its community.

Beyond the essential offerings of desk space, high-speed internet, and standard office amenities, there’s a vast potential for coworking spaces to differentiate themselves and enhance member satisfaction through innovative add-on services. This section delves into unique extras that can transform a coworking space into a hub of productivity, wellness, and community engagement, further bolstering your business model and revenue streams.